Ooh, interesting.
Up here in the rooftops, one of the things we look out for is new financial models for TV shows. D2DVD for instance.
Which is why this caught my attention:
Damian Kindler has, among other things, co-exec produced Stargate for several years.
He’s now working on a new show of his own.
But not for distribution via your tellybox. Oh no.
This puppy’s coming out on the Internet. No DRM, subscription model, TV production values from someone who knows how it works.
There’s a blog here which act as combined insight and advertising for the show, the most interesting part so far of which is this statement of principles:
- Let the creative people be creative. The best people in the world to make interactive or linear entertainment are the artists who thrive creating it. Give them the tools they need and let them loose.
- Distribute directly to our audience. If we are going to self-produce, we can’t set up an entire distribution network, so the internet emerges as a natural medium to effectively provide content to our audience.
- Give viewers “TV on demand” – over the ‘net. You Tube has shown that we don’t need executives deciding what content you want. As an executive producer my job is to help you – the viewer – become the studio chiefs presiding over the show. You are now making decisions that will either make this project succeed or fail.
- Don’t use digital rights management to the detriment of the end user. There is nothing more frustrating than paying for digital data and not being able to burn it to a DVD or share it with a friend or play it on any damn device you want.
- Allow people to participate in the creative process. Copyright laws have not caught up with the enormous cultural revolution occurring due to shared creative development (call it mixing or mash ups) – and it is time for bigger productions like Sanctuary take a leadership role.
That’s five very interesting things right there.
I’ll be posting more on this as I discover it. In the meantime, check out the prodco’s corporate website.
And there’s some publicity photos / music / PR fluff at the official website. But it’s in flash, has music over everything, and generally sucks.
So, like the official websites for most old-school TV then.
More on this over the next few days.
EDIT: I appear to have completely imagined the website being built in flash. Brainrot, I fear.
4 responses to “Sanctuary”
Yeah..I know Damian and am trying to get more insight via an interview with him sometime soon.
Dude… Let the revolution begin. How do they make any money? Forgive me, I’m a movie guy.
-MM
Oops. Never mind. Found the newer post. It all makes sense now.
Hey, I’m on my fourth glass of Merlot.
Hehehe…
-MM
As I read this, your other post and Will Dixon’s tip of the hat on his blog, I am impressed that they are doing this – I knew it was going to happen soon, but not from a TV guy – and I’m also a little cautious as I am not sure the “subscriber based model” will be adequate for their needs.
Don’t get me wrong, I am not pooh-poohing this at all. It appears they have a lot of cards in the deck to play with here… I am just wondering how well subscribers are going to respond.
With someone of Damian’s credits and savvy I would like to see this – but I am not going to buy an episode. I, and many like me, want to limit our financial transactions on the web. For 15 minutes of content, I would prefer an advertising-driven model. Make the money on the extras – merchandise and games and a compilation DVD.
We’ll see how this shakes out…